Posts tagged: ai-search
All posts related to ai-search. Explore expert insights and actionable strategies for AI Visibility optimization.
The AI Visibility Funnel: What Content Gets Cited
There is no single AI visibility playbook. We mapped ~700K AI citations across ChatGPT, Google, Perplexity, Gemini and Claude to show what content earns a mention, by platform and funnel stage.
From Google to Everything Else: Search Is Fragmenting
Google still holds 90% market share. But searchers are self-selecting into ecosystems based on identity, intent, and values. Each platform has a distinct demographic fingerprint — and brands optimizing only for Google are optimizing for a version of the internet that no longer exists.
AI Search Advertising Is Here. Nobody's Figured It Out Yet.
ChatGPT ads launched six months ago. ZeroClick raised $55M for AI chatbot ad infrastructure. AdMedia and adMarketplace have live products. Here's what's actually happening on the ground in AI search advertising.