Three Clear Service Tiers

Choose based on your internal execution capability and timeline requirements. Choose Strategy & Roadmap ($8K) if: You have (1) a developer who can implement schema markup, (2) a content team producing 15-20 pieces monthly, and (3) a marketing manager to coordinate—plus 6-8 months to implement systematically. We provide complete audit, strategic roadmap, and monthly guidance sessions. You handle execution. Choose Managed Implementation ($15K) if: Your team lacks technical capability, content capacity, or time to implement in 6-8 months. We handle all execution—technical implementation, content production (40-80 pieces/month), authority building, tracking. Results in 3-4 months vs. 6-8 months DIY. The $7K/month difference buys: faster timeline (half the time), execution accountability (we're responsible for results), and no internal resource drain (your team focuses on their core work). Most clients who can afford $15K choose Managed Implementation because speed and accountability matter more than saving $42K annually.

Yes—you can upgrade anytime (many clients do). Strategy & Roadmap → Managed Implementation is common (usually Month 2-3 when internal execution proves slower than expected). Managed Implementation → Category Leadership happens when results justify aggressive investment ($15K tier drives $80K monthly AI revenue, client upgrades to $25K for category dominance). Downgrading is possible after minimum commitment. Some clients start Managed Implementation, see results, build internal capability, then downgrade to Strategy & Roadmap for ongoing guidance only. We support tier changes that align with your business needs. Price adjustments: Upgrading takes effect immediately (you pay difference for remaining commitment). Downgrading takes effect at next monthly renewal after minimum commitment complete.

6-month minimum ensures sufficient time to complete REVEAL Framework foundation and see measurable improvement. AI Discovery isn't a 30-day tactic—it requires sustained systematic execution: Month 1-2: RECOGNIZE (comprehensive audit) + ENGINEER (technical foundation implementation). Month 3-4: VELOCITY (content production) + EXPAND (authority building) operational. Month 4-6: ASSESS (performance tracking) shows measurable results, LEAD (optimization) begins. If we allowed month-to-month, most companies would quit Month 2-3 (before results appear), waste initial investment, never see ROI. 6 months ensures you complete enough of REVEAL to achieve measurable improvement. After 6 months: continue month-to-month at your tier, upgrade to higher tier, downgrade to lower tier, or cancel with 30 days notice. You own all content and technical implementations regardless.

After 6 months, you can cancel with 30 days notice, downgrade to Strategy & Roadmap if you want to manage internally, continue month-to-month at current tier, or upgrade to higher tier. No long-term contracts beyond initial 6-month commitment. That said, 87% of clients continue because AI Discovery is ongoing optimization, not a one-time project. AI platforms evolve constantly (ChatGPT updates weekly, new features launch monthly), competitors adapt their optimization, and maintaining visibility requires continuous content production and platform adaptation. If you cancel: you own all content and technical implementations we built. Performance typically degrades 30-40% within 3-6 months without ongoing optimization because platforms evolve and competitors advance. Some clients cancel after 6 months, see visibility decline Month 9-12, then re-engage—we don't recommend this approach but support it if needed.

Our three tiers serve 95% of mid-market situations ($10M-$500M revenue in e-commerce, SaaS, or travel). Rarely, we encounter requirements our standard tiers don't address—enterprise scale (500+ locations needing individual optimization), unique technical constraints (heavily regulated industries), or hybrid needs (partial execution on specific REVEAL stages only). For those situations, we'll discuss custom scoping. But honestly, most companies thinking they need custom packages actually fit our standard tiers once we understand their situation. Strategy & Roadmap serves companies with execution capability. Managed Implementation serves companies needing complete execution. Category Leadership serves companies requiring aggressive velocity and future-state preparation. On discovery calls, we assess fit: 92% fit standard tiers, 5% need custom approach, 3% aren't good fit for AIVO at all (we tell them honestly). Custom packages start at $20K/month minimum and require 8-12 month commitments due to scoping complexity.

Schedule a discovery call—we'll assess your situation and recommend the right tier based on four factors: Factor 1 - Internal Capability: Do you have technical and content resources? (Yes → Strategy & Roadmap possible. No → Managed Implementation or higher.) Factor 2 - Timeline Urgency: Do you need results in 3-4 months or can you wait 6-8 months? (Fast → Managed Implementation or higher. Patient → Strategy & Roadmap works.) Factor 3 - Competitive Intensity: Are competitors aggressively optimizing AI presence? (Yes → Category Leadership for displacement velocity. Moderate → Managed Implementation sufficient.) Factor 4 - Strategic Importance: Is AI Discovery critical to business success or important but not mission-critical? (Critical → Category Leadership. Important → Managed Implementation. Exploratory → Strategy & Roadmap.) During discovery call, we test your brand across 5-10 queries, show current positioning, explain what tier would achieve your goals, and recommend honestly (including 'you're not ready yet' if that's true). Most common recommendations: 58% Managed Implementation (sweet spot for execution + value), 28% Strategy & Roadmap (have internal capacity), 14% Category Leadership (competitive necessity or strategic priority).

We focus exclusively on e-commerce, SaaS, and travel for deep cross-vertical expertise. If you're outside these three verticals—B2C services, local businesses, B2B manufacturing, professional services, low-consideration purchases—we're likely not the best fit. The reason: high-consideration purchase categories benefit most from AI Discovery because customers research extensively before buying (2-4 weeks for e-commerce, 4-8 weeks for SaaS, 2-6 weeks for travel planning). That research is moving to AI platforms rapidly. We've optimized the REVEAL Framework specifically for these research-intensive buying behaviors. If you're closely related to our verticals—hospitality adjacent to travel, business software adjacent to SaaS, product retail adjacent to e-commerce—we may still be good fit. Schedule discovery call, we'll assess honestly. If you're firmly outside our focus (local services, quick-transaction businesses, B2B manufacturing with RFP-driven sales), we'll recommend specialists better suited to your category. We'd rather tell you honestly than take your money for mediocre results.

After 6-month minimum commitment, you can pause with 30 days notice. But pausing AI Discovery optimization has consequences: What happens during pause: AI platforms continue evolving (ChatGPT updates weekly, new features monthly), competitors continue optimizing (your category positioning declines), content becomes outdated (platforms prefer recent information), and visibility degrades 30-40% within 90 days of pausing. Resume challenges: Restarting requires partial RECOGNIZE (reassess current state), ENGINEER updates (implement platform changes missed during pause), VELOCITY catch-up (restore content production), competitive gap recovery (competitors advanced while you paused). Most clients who pause for 3-6 months need 60-90 days to restore previous performance levels—effectively losing 5-9 months of progress. If budget is genuinely constrained, downgrading to Strategy & Roadmap ($8K) maintains strategic guidance and platform monitoring while reducing spend $7K-17K monthly. We recommend downgrade over pause when possible—maintains momentum, prevents competitive ground loss, keeps you informed of platform changes.